Are you prepared to go head to head with the competition and beat them? Are they already Facebook marketers? Do you want to become part of Facebook? Do you wish to out-campaign them once and for all? Facebook marketing takes a lot of time and skill, and this post is here to help you prepare for it.
Be sure to link all content published online back to your Facebook page. Set up your blog so that new posts are automatically linked on Facebook. Your Twitter account can be linked to Facebook, as well, so your tweets go to your Facebook too.
Try to use Facebook ads. This adds an extra value to your efforts. To extend your reach, use ads to reach outside your normal followers. They generally do not cost a lot, and they can help you a lot.
Think about making a group rather than a page. The group can lead to a community on Facebook, where your customers can exchange comments and ideas. Never hesitate to utilize both pages and groups in order to get broad exposure for your offers and updates, and to give users a place to disseminate content of their own.
You may want to buy an advertisement on Facebook. You can target it by sex, age, geographical location and even likes. There are a lot of options when it comes to how much you spend, too, so you can adhere to a tight budget when needed. There are also no long-term commitments required. You can stop your ad whenever you want.
Immediately answer any questions and comments that your followers post on your Facebook wall. They’re taking the time to contact you, so the least you can do is reply. Facebook should be looked at like a phone call; you answer whatever questions they have and respond to their comments.
Be sure your posts are valuable. Put useful and interesting information in every post so people truly benefit from the time they spend with you. Avoid “empty” posts. Avoid becoming overbearing when you are marketing your products.
A great way to boost conversion of visitors to followers is by hiding content from those who are not yet fans. The strolling visitor will sign up to be a follower if they really want to access the information. Just hide a little part of the content, though, since you can lose lots of useful SEO.
Now that you have all this valuable knowledge at your disposal, there is no real reason why your Facebook campaigns can’t be better than those of your competitors. Now you have the keys to teach others about success. The tips given here can enable your business to reach a broad audience on social media.