Facebook is one of the largest social media platforms out there with millions of subscribers. You are probably among them. If you own a business, you need to be aware of how to reach all those people so that you can harness an entirely new customer base. Keep reading for Facebook marketing tips.

Give Facebook ads a try. Posting to your page will only get you so far. To attain more reach into your market, you should try purchasing Facebook ads. These aren’t expensive, and they can really make a difference.

Always answer all the questions and comments sent to you via Facebook. Thank people if they have contacted you, and follow it up with an answer to whatever they have asked you. Put a link up to your website should you have something on there that is relevant.

When you use custom audiences, you are able to target your ads to them by using their email addresses. This will help laser focus certain marketing messages you send out. Special deals devoted to previous customers, for instance. It will save you time and money.

Why not buy an advertising space on Facebook? You can alter your ad to your customer base to maximize profit. You will also be able to set up a budget so you can advertise only as much as you’d like to. Also, there is not any long-running commitment involved. You have the ability to stop the ad at your convenience.

Know when you ought to make posts about the business outside of a personal Facebook page. You can garner a ton of attention when you post on other people’s Facebook pages. Having said that, it’s crucial that this attention is desirable. If you have something good to say you can post on other pages. Avoid spam at all costs.

Be careful with your Facebook updates. People don’t want to be flooded with sales jargon or spam. Every update should be entertaining, helpful, or should teach them something. Facebook Insights can help you keep track of which updates are particularly popular, allowing you to try and repeat your success time and time again.

You need to promote your customers making decisions regarding your brand. People love feeling important and in-the-know. You can tap into this by having your community help you with some decisions. For example, if you blog, try asking them what kinds of posts they would like to read.

WIth all of these tips, you’re more than ready to begin Facebook marketing. Use these tips and you’ll be surprised at the success you have. So get out there and start marketing!