Almost every place in the world uses Facebook. It can be used to promote and market your business. Facebook allows you to pay to market on it and there are also free ways to market as well if you wish to learn how to. Keep reading for advice on how to use these features.

Be sure to link all content published online back to your Facebook page. If your site has a blog, include a summary and then link the posts automatically via your Facebook. Connect your Facebook page with your Twitter profile to have your tweets posted to Facebook.

Never ignore comments and questions on your Facebook page. Do everything you can to give a helpful answer, and remember to thank the individual for making the effort of getting in touch. If you have a page on your site that holds the information they need, share the link with them.

Custom tabs can help you get more accomplished on your Facebook page. The tabs help you organize all of your information on your business Facebook page, which helps your visitors when on your page. For instance, if you have a store, you can create a tab just for that.

Facebook ads can be a good investment. You ad can be customized to be shown only to certain ages or genders. There are a lot of options when it comes to how much you spend, too, so you can adhere to a tight budget when needed. You don’t have to make any commitments long-term, either. Your ad can be stopped any time.

Post on other people’s Facebook pages. Posting on another page gets attention. But, be sure it is positive attention. If you do post, only post worthwhile things. Don’t ever spam!

You now have a good bit of information to use in your marketing campaign on Facebook. Since Facebook costs so little, it is simple to use the advice found here. Make sure you start immediately because it is unlikely that your competition is using Facebook. It is also possible that they are reading this article, so begin now.