It’s almost certain that you have relatives who use Facebook. Almost all of your loved ones are probably on this website. That being said, do you have clients on Facebook? If they do, Facebook marketing campaigns may be ideal for your needs. Keep reading to learn how to succeed with them.

Having contests and giveaways can really broaden your Facebook audience, so make sure to take full advantage. Free samples and discounts are another way to attract followers and get them to try your products. Be sure that you do give people the prize or you may end up losing a few customers for not being honest.

Use a giveaway in order to drum up attention and interest on Facebook. You should encourage your customers to join by offering a few free products to some of your subscribers. Make an announcement of who the latest winner is, and whenever you want to bump up your subscriber base, use this strategy.

Link all of your published content to your Facebook. If your company uses a blog, post a link and summary of each blog post to your Facebook page. Link up your Twitter account so that your Tweets appear on your Facebook wall, too.

Utilizing “custom audiences”, email addresses of current customers can be uploaded to target all your ads just towards them. That increases your rate of conversion and allows you to lower your campaign costs, since people who see your ad will likely convert into sales on your website.

Look into buying ads through Facebook. Make your ad targeted to a certain gender or age. You can work within a certain budget, doing as little or as much as you desire. Also, there is not any long-running commitment involved. You have the ability to stop the ad at your convenience.

Facebook is a wonderful tool to reach the masses for your company. Try using these tips and your own knowledge to make a successful Facebook campaign. You will get better results when you give more effort.